In this article, we’ll walk you through everything you need to know about SEO analytics. You struggle when discussing what to act on next.ĭata from one of our long term SEO projects with focus on analytics But the publishing routine doesn’t leave much budget for website back-end upgrades. You know the technical aspects of the website you’re trying to rank are lacking. But it’s hard to defend your order of priority when facing a stream of ideas from the client or boss. You know your content calendar is on point. But you experience surprising fluctuations in organic search traffic volume. You have a long term SEO project with overall results you’re proud of. Introduction: the need for SEO measurement and reporting
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